This Privacy Policy describes how luminathletics.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, we refer to any information that can uniquely identify an individual as “Personal Information”.

Device information

• 
  Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what products you view, search terms, and how you interact with the Site.
  
• 
  Purpose of collection: to load the Site accurately and to perform analytics on Site usage to optimize our Site.
  
• 
  Source of collection: automatically collected using cookies, log files, web beacons, tags, or pixels.
  
• 
  Disclosure for a business purpose: shared with our processor Shopify and analytics/advertising partners such as Google Analytics.
  

Order information

• 
  Examples of Personal Information collected: name, billing/shipping address, payment information (including credit/debit cards), email address, and phone number.
  
• 
  Purpose of collection: to process your order, provide shipping, communicate with you, screen orders for fraud, and send relevant product updates or offers.
  
• 
  Source of collection: collected from you during checkout.
  
• 
  Disclosure for a business purpose: shared with Shopify, our payment processor, and shipping/fulfillment providers.
  

Customer support information

• 
  Examples of Personal Information collected: email, telephone number, and any information you provide when requesting support.
  
• 
  Purpose of collection: to provide customer service and resolve issues.
  
• 
  Source of collection: collected from you.
  
• 
  Disclosure for a business purpose: may be shared with customer support tools such as Shopify Inbox or email service providers.
  

Minors

The Site is not intended for individuals under the age of 16. We do not knowingly collect Personal Information from children. If a minor has provided Personal Information, please contact us to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services:

• 
  Shopify (store platform)
  
• 
  Payment processors (e.g., Shopify Payments, PayPal, major card networks)
  
• 
  Shipping and fulfillment services (e.g., USPS, UPS, or others based on order)
  
• 
  Analytics and advertising partners (e.g., Google Analytics)
  

We may also share information to comply with legal obligations or protect our rights.

Behavioural Advertising

We use your Personal Information to provide targeted advertisements or marketing communications.

Examples include:

• 
  Google Analytics — see how Google uses data here: https://policies.google.com/privacy
  
• 
  Retargeting ads displayed on platforms such as Google Ads or Meta (Facebook/Instagram)
  

You can opt-out of targeted advertising through these links:

• 
  Facebook: https://www.facebook.com/settings/?tab=ads
  
• 
  Google: https://www.google.com/settings/ads/anonymous
  
• 
  Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
  

You can also opt out via: http://optout.aboutads.info/

Using Personal Information

We use your personal information to:

• 
  Provide products for sale
  
• 
  Process payments
  
• 
  Fulfill and ship orders
  
• 
  Communicate about services and offers
  

Lawful basis (EEA visitors)

If you are in the European Economic Area (EEA), we process your information based on:

• 
  Your consent
  
• 
  Contract performance
  
• 
  Legitimate business interests
  
• 
  Legal compliance
  

Retention

We retain order information unless you request deletion.

Automatic decision-making

We do not perform automated decision-making that has a significant effect on customers.

Shopify may temporarily block transactions suspected of fraud.

Your Rights

GDPR (EEA residents)

You may request:

• 
  Access to your data
  
• 
  Correction or erasure
  
• 
  Data transfer to another service
  

CCPA (California residents)

You have the right to:

• 
  Know what data is collected and shared
  
• 
  Request deletion or correction
  
• 
  Opt out of data sharing and targeted ads
  

To submit a request, contact us at: support@luminathletics.com

Cookies

We use cookies to enhance your browsing experience. Cookies help:

• 
  Keep your items in the shopping cart
  
• 
  Remember your preferences
  
• 
  Analyze how you use the Site
  

You can manage cookies through your browser’s settings.

We do not respond to “Do Not Track” signals due to industry limitations.

Changes

We may update this policy periodically based on operational or legal updates.

Contact

If you have questions or wish to make a complaint, contact us by email at:

📩 support@luminathletics.com

📍 Lumina Athletics

Vancouver, WA, United States

Last updated: November 2025

If you are not satisfied with our response, you may file a complaint with your local data protection authority.